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REACH BC+ has been made possible through the generous support of the Wisconsin Partnership Program at the University of Wisconsin School of Medicine and Public Health, the Helen Bader Foundation, the Ira and Ineva Reilly Baldwin Foundation and federal matching funds secured through the Wisconsin Department of Health Services.


Retention and Enrollment to Achieve Children’s Health and Build Capacity




Covering Kids & Families’ works with schools to be a vital link between Wisconsin residents and enrollment in BadgerCare+, Wisconsin’s public health insurance program.

School-based outreach works at three levels to enhance the capacity of schools to assist families who need health insurance by:

  1. Increasing knowledge about BadgerCare+ eligibility and enrollment
  2. Spurring action to proactively promote BadgerCare+, identify uninsured students, and encourage application
  3. Effecting systems change so knowledge and activities can be sustained

For more information about our school-based outreach view our REACH BC+ one page description.  

The REACH BC+ Project was from June 2010 - August 2014 and was active in five regions of Wisconsin:

Milwaukee Public Schools

Dane County / Madison Metropolitan School District

Southwestern Wisconsin, CESA 3

Southeastern Wisconsin, CESA 1

Northeastern Wisconsin, CESA  8

REACH BC+ newsletters:

REACH BC+ May 2012 Newsletter

WPP Parent Survey Final Report (05/16/2012)

Central to the project are engaged school staff, community partners, and the CKF Toolbox for Schools and Communities